Top 550+ Solved Marketing Management MCQ Questions Answer

From 511 to 525 of 547

Q. Which of the following is importance of e-marketing?

a. sell

b. serve

c. sizzle

d. all of these

  • d. all of these

Q. …is a low cost communication tool that can be easily tested, refined and rolledout.

a. opt- in- e-mail

b. i- tv

c. i- radio

d. i-kiosks

  • a. opt- in- e-mail

Q. Which of the following is not an e-marketing tool?

a. mobile phone

b. cinema

c. i- radio

d. i-kiosks

  • b. cinema

Q. A financial instrument which can be used more than once to borrow money or buygoods and services on credit is …..…

a. debit card

b. credit card

c. smart card

d. none of these

  • b. credit card

Q. Which of the following is not a risk in internet based transaction

a. eavesdropping

b. spoofing

c. encryption

d. unauthorized action.

  • c. encryption

Q. A security tool to verify the authenticity of the message and claimed identity ofthe sender and to verify the message integrity is

a. encryption

b. firewalls

c. digital certificates

d. digital signature

  • d. digital signature

Q. An electronic file that uniquely identifies individuals and websites on the internetand enables secure, confidential communications.

a. digital signature

b. digital certificates

c. encryption

d. firewalls

  • b. digital certificates

Q. ……………is online identity theft.

a. eavesdropping

b. phishing

c. spoofing

d. none of these

  • b. phishing

Q. …………………is not an e-payment media.

a. credit card

b. debit card

c. electronic cheque

d. wallet

  • d. wallet

Q. The financial exchange that takes place online between buyers and sellers isknown as

a. e-branding

b. e-marketing

c. e-advertisement

d. e-payment system

  • d. e-payment system

Q. EFT means

a. electronic fund transfer

b. efficient fund transfer

c. eligible fund transfer

d. none of these

  • a. electronic fund transfer

Q. ……………….involves some one masquerading as someone else.

a. spoofing

b. unauthorized action

c. eavesdropping

d. phishing

  • a. spoofing
Subscribe Now

Get All Updates & News