Top 550+ Solved Marketing Management MCQ Questions Answer
Q. A competitor or an unhappy customer can alter a website so that it refusesservices to potential clients. This is known as ………..
a. unauthorized action
b. unauthorized disclosure
c. eavesdropping
d. phishing
Q. ………………. Is a specialized form of online identity theft.
a. spoofing
b. unauthorized disclosure
c. eavesdropping
d. phishing
Q. The private content of a transaction, if unprotected can be intercepted when itgoes through the route over the internet is called……..
a. spoofing
b. unauthorized disclosure
c. eavesdropping
d. phishing
Q. …………….can be used to minimize the risk of security breaches or viruses.
a. firewall
b. backups
c. encryption
d. digital signature
Q. ………………is an electronic file that uniquely identifies individuals and websites on the internet and enables secure confidential communications.
a. digital signature
b. digital certificates
c. secure electronic transactions
d. none of these.
Q. …………….is a security protocol based on digital certificates.
a. digital signature
b. secure sockets layer protocol
c. secure electronic transactions
d. none of these
Q. ……..is a computer crime in which criminal breaks into a computer system forexploring details of information etc.
a. hacking
b. spoofing
c. eavesdropping
d. phishing
Q. Marketing is a process of converting the potential customers into …………..
a. Actual customers
b. Prospective customers
c. Marketers
d. None of these
Q. ……………concept is based on the principle that marketing is not a departmentbut it is pervasive throughout the company.
a. Production
b. Holistic
c. Modern
d. Selling
Q. ………….simply refers to product planning.
a. Merchandising
b. Assembling
c. R & D
d. None o f these
Q. Market where currencies of different countries are bought and sold.
a. Money market
b. Foreign exchange market
c. Stock market
d. None of these
Q. Market where demand for goods is greater than supply.
a. Buyers market
b. Sellers market
c. Retail market
d. Wholesale market
Q. Market where shares, debentures, bonds etc of companies are bought and sold.
a. Money market
b. Foreign exchange market
c. Stock market
d. None of these
Q. Market in which supply is greater than demand.
a. Buyers market
b. Sellers market
c. Retail market
d. Wholesale market