Top 350+ Solved Consumer Behaviour MCQ Questions Answer
Q. Just as people have personalities, similarly _ also have personalities.
a. celebrities
b. media outlets
c. product/brands
d. stores
Q. _personalities prefer love and affection and so they move towards them and so they prefer known brands.
a. Complaint
b. detached
c. dormant
d. aggressive
Q. _ personalities tend to move against others and they show off their need for power, success etc. which is quite manipulative
a. detached
b. Complaint
c. Aggressive
d. dormant
Q. _ personalities are not much aware of brands and are more self reliant and independent.
a. detached
b. aggressive
c. Complaint
d. dormant
Q. According to Horney, _ personalities move towards others.
a. detached
b. dormant
c. aggressive
d. Complaint
Q. According to Horney, _ personalities move against others.
a. detached
b. Complaint
c. Aggressive
d. dormant
Q. According to Horney, _ personalities move away from others.
a. aggressive
b. Complaint
c. dormant
d. detached
Q. The personality types proposed by Carl Jung were developed and incorporated into a scale that came to be famously known and applied as the _.
a. MBTI or the Myers- Briggs Type Indicator.
b. MMPI
c. MMTI
d. MBPI
Q. _ is how consumers see themselves.
a. Ideal self image
b. social self image
c. actual self image
d. self image
Q. _ is how consumers would like to see themselves.
a. social self image
b. actual self image
c. self image
d. Ideal self image
Q. _ is how consumers feel others see them.
a. social self image
b. Ideal self image
c. actual self image
d. self image
Q. _ is defined as defined as a feeling of favorableness or unfavorableness that an individual has towards an object.
a. motivation
b. thoughts
c. attitude
d. actions
Q. _ comprises of of beliefs towards, feelings towards and behavioral intentions towards some objects.
a. motivation
b. thoughts
c. consumer attitude
d. actions