Top 350+ Solved Retail Management MCQ Questions Answer
Q. ------ helps the retailers to face the crisis situations.
a. risk management.
b. credit management.
c. financial management.
d. all of these
Q. ------ is a key task for both large &small retailers.
a. risk management.
b. crisis management.
c. inventory management
d. all of these.
Q. ----- helps the retailers to complete the tasks within the short period of time.
a. computerization.
b. outsourcing.
c. both 1 & 2.
d. none of these.
Q. ---------is a warning to potential thieves and muggers.
a. insurance.
b. security guards.
c. outsourcing.
d. credit management .
Q. Insurance against--------is more important due to government rules.
a. environmental risk.
b. production risk.
c. both 1 & 2
d. none of these
Q. Consumer buying process in retailing involves ----.
a. need recognition.
b. search for information.
c. evaluation of retailers.
d. all the above.
Q. Atmosphere in retailing refers to ----.
a. the weather outside a store.
b. the ambience, music, color scent in a store.
c. assortment of products in the store.
d. display of items in a store.
Q. A multi channel retailer sells merchandise ----.
a. over the telephone
b. through personal selling and retail store only.
c. over the internet .
d. through more than one channel.
Q. Retailing is a marketing function which ----.
a. sells products to other business.
b. sells products to a company that resells them.
c. sells products to final consumers.
d. sells products for ones own use
Q. All of the following are possible types of service that a retailer can offer except ----.
a. self service.
b. self selection.
c. limited service.
d. all of the above.
Q. The correct statement about chain stores is ----.
a. they offer economic of scale in buying.
b. they can hire good managers.
c. they integrate wholesaling and retailing function.
d. they centralize function.
Q. The term which is used to identify the major areas of business of a diversifiedorganization is.
a. business are
b. business segment, group or diversion
c. business scope.
d. diversified business.
Q. Which of the following is not the characteristics of a strategic business unit?
a. it serves a homogenous set of markets with a limited number of related technologies
b. it serves a unique set of products.
c. it owns responsibility for its own profitability.
d. none of the above.
Q. According to GE screening grid model, which strategy should a company followwhen it has high industry attractiveness and low business competitive position.
a. invest/growth
b. selective investment /maintain position.
c. harvest/divest
d. none of the above.
Q. Which of the following is not included in the list of macro environmental variables.
a. prevailing economic conditions and political manifestors.
b. changes in legislation and emerging new technologies.
c. financial conditions and culture.
d. none of the above.