Top 350+ Solved Retail Management MCQ Questions Answer
Q. What is not easy to change in Retail Management?
a. promotion
b. location
c. price
d. merchandise mix
Q. Which is not the basic reason of the importance of Retail Location?
a. customer convenience
b. competitive advantage
c. cost of investment
d. light and ventilation
Q. Which products are produced and marketed by companies to many retailers?
a. national brands
b. local brands
c. unbranded
d. commodities
Q. The layout that has parallel aisles with merchandise on shelves on both sides of the aisles is _______.
a. racetrack
b. standee
c. grid
d. loop
Q. Free standing sites are located at ____________
a. traffic signals at highways
b. high pedestrian traffic area
c. remote locations
d. low pedestrian traffic area
Q. Freedom layout indicates that merchandise is arranged ______________.
a. in a symmetrical manner
b. in circles
c. in an asymmetrical manner
d. non to the options
Q. How difficult it is to change retail location frequently?
a. extremely difficult
b. not difficult at all
c. absolutely easy
d. some what difficult
Q. For which retail offering location is very important?
a. mail order
b. party plan
c. departmental store
d. catalogue marketing
Q. A retailer’s ______________ is the key to its ability to attract customers.
a. location
b. promotion system
c. pricing system
d. store personnel
Q. A store that stocks particular type of merchandise
a. convenience
b. speciality
c. departmental
d. non store
Q. ______________ offers various incentives and rewards to customers on the basis of cumulative purchases from a given provider, be it a store, a service, or a manufacturer
a. point of sales
b. frequent shopper progrmme
c. campaign
d. customer retension
Q. The products which enjoy popularity and generte lot of sales in a short span of time and later go out of fashion
a. fad
b. category killers
c. variety
d. assortment
Q. The process by which a retailer attempts to offer the right quantity of the right merchandise in the right place at the right time and meet the company's financial goalsis known as
a. merchandise management
b. procurement
c. distribution
d. sales
Q. This layout is the simplest type of store layout in which fixtures and merchandise are grouped into free-flowing patterns on the sales floor
a. grid
b. free flow
c. spine
d. loop