Top 250+ Solved International Marketing MCQ Questions Answer
Q. Japan’s keiretsu system does not have this characteristic.
a. cross-ownership of equity
b. close ties to the group’s main bank
c. product-market ties with the other firms in the group
d. limited diversification
Q. Which of the following is not a characteristic of Japan’s keiretsu system?
a. cross ownership
b. lack of bank's involvement
c. product-market ties among members
d. All of the above
Q. This service of the U.S. Department of Commerce provides a custom overseas search to A U.S. manufacturer interested in foreign representation.
a. Export Trading Company Contact Facilitation Service
b. World Traders Data Reports
c. Agent/Distributor Service
d. All of the above
Q. To reduce the potential compensation obligations under foreign laws on termination of distributors, the exporter should
a. insist on an evergreen contract
b. renew agreements without changing the language of prior texts
c. include "just cause" termination provisions
d. avoid having specific expiration dates
Q. This practice is illegal.
a. gray marketing
b. parallel distribution
c. black market
d. all of the above
Q. This condition will cause the U.S. Customs to refuse issuing an exclusion order to Protect a mark owner from gray marketing.
a. registration of the trademark with the Trademark Office
b. registration of the trademark with the Treasury Department
c. order sought by an independent U.S. firm
d. order sought by a foreign firm
Q. When a U.S. firm leaves local managers of its foreign subsidiary alone by assuming that The foreign market is difficult for outsiders to understand, this is a reflection of
a. ethnocentricity
b. polycentricity
c. egocentricity
d. none of the above
Q. Decentralization is likely in the case of
a. ethnocentricity
b. polycentricity
c. geocentricity
d. none of the above
Q. A strong orientation to the host country is known as geocentricity.
a. True
b. False
c. none
d. all
Q. This kind of orientation often results in duplication of effort among overseas subsidiaries.
a. ethnocentricity
b. polycentricity
c. egocentricity
d. none of the above
Q. When companies believe that, even though countries may differ, the differences can be understood and managed, such firms are
a. ethnocentric
b. polycentric
c. U.S.-centric
d. geocentric
Q. A geocentric firm does not identify itself with a particular country.
a. True
b. False
c. none
d. all
Q. These firms allocate corporate resources without regard to national frontiers and do not hesitate making direct investment abroad.
a. ethnocentric firms
b. polycentric firms
c. geocentric firms
d. none of the above
Q. In terms of the PESTLE analysis, the liberalizing of international trade and tariffregimes could go in which section or sections?
a. Political
b. Legal
c. Political and economic and legal
d. Political and environmental