Top 150+ Solved Cases in Marketing MCQ Questions Answer

From 16 to 30 of 170

Q. Retailing is a marketing function which ----.

a. sells products to other business.

b. sells products to a company that resells them.

c. sells products to final consumers.

d. sells products for ones own use

  • c. sells products to final consumers.

Q. The correct statement about chain stores is ----.

a. they offer economic of scale in buying.

b. they can hire good managers.

c. they integrate wholesaling and retailing function.

d. they centralize function.

  • d. they centralize function.

Q. ________is a departments within a company that is responsible for producingsome or all of that company's marketing communication.

a. full-service agency.

b. in-house agency.

c. marketing agency.

d. pr agency.

  • a. full-service agency.

Q. _________manage a company's brand and product line.

a. brand assistants.

b. brand executives.

c. brand managers.

d. brand associate.

  • c. brand managers.

Q. Who develop the verbal brand message?

a. designers.

b. directors.

c. copy writers

d. creative directors.

  • c. copy writers

Q. Who controls the flow of work through the approval and production process?

a. traffic manager.

b. media manager.

c. free lancer.

d. creative director.

  • a. traffic manager.

Q. Who oversee the logistics and cost of producing radio and tv commercials?

a. directors.

b. producers.

c. . actors.

d. editors.

  • b. producers.

Q. ___________firms offer graphic design services for all brands and for allmedia forms.

a. call center.

b. design studios.

c. production houses.

d. internet companies.

  • b. design studios.

Q. ___________ is a container and conveyor of information.

a. packaging.

b. personal selling.

c. publicity.

d. sales promotion.

  • a. packaging.

Q. ________firms specialize in e-commerce and interactive media.

a. pr.

b. marketing.

c. internet.

d. a

  • c. internet.
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