Top 250+ Solved Copywriting MCQ Questions Answer
Q. Outdoor advertising involves the use of _____
a. Sign and billboards
b. Newspaper
c. Magazines
d. Radio
Q. Which of the following is not type of loan advertised by Indian Financial Companies.
a. Personal loan
b. Home loan
c. Car loan
d. Tax loan
Q. _____ is the example of Indian Government and Financial Advertising.
a. Life Insurance advertising
b. Health Insurance advertising
c. Pradhan Mantri Jan-Dhan Yojna
d. Home loan advertising
Q. _____ is quite similar to booklet in physical make up except that it is larger and presents wider variety of items.
a. Catalogue
b. Booklets
c. Price List
d. Sales Letters
Q. ____are attractively decorated to draw attention of people.
a. Newspaper
b. Magazines
c. Personal Letters
d. Window Display
Q. Industrial Advertising caters to a _____________ target audience
a. large
b. substantial
c. niche
d. wide
Q. LIC advertisements are an example of ________________ advertising.
a. Consumer
b. Political
c. Financial
d. Retail
Q. Disadvantages of Digital Marketing.
a. Global Reach
b. Lower cost
c. Improved conversation rates
d. Privacy Issues
Q. What is not true about digital marketing?
a. Digital marketing is any form of marketing products or services that involves electronic devices.
b. Digital marketing can be done online
c. Digital marketing cannot be done online
d. Digital marketing is often referred to as online marketing, internet marketing or web marketing.
Q. It includes both paid search results and organic search results
a. Search Engine Result
b. Search Engine Marketing
c. Cost Per Click
d. Search Analytics
Q. Compared to adults, ___________ are less capable of processing product information.
a. Women
b. Executives
c. Children
d. Youth
Q. Good copywriters will always focus on:
a. What benefits you will enjoy as the purchaser, not what features we, as the company, are providing.
b. What benefits you will enjoy as the purchaser,
c. Clients benefits
d. Features of products
Q. What is Subheadline?
a. Detailed explanation of the printed ad copy to convince the reader
b. Short sentences that interesting, and often made like a rhymes that are useful for attracting attention and at the same time can be remembered by the reader
c. Complete information from the title that can explain the sentence in the ad title
d. Main information of the printed ad copy
Q. What should a press release start with?
a. An explanation of the topic
b. Catchy heading
c. Contact details of the company
d. A web address