Top 250+ Solved Copywriting MCQ Questions Answer
Q. There are :
a. Five method of creating a written briefing format for marketing brief
b. Different ways of creating a written briefing format for marketing brief.
c. Only one method of creating a written briefing format for marketing brief.
d. Two methods method of creating a written briefing format for marketing brief
Q. What is contained in the Credit Title ?
a. Dummy product that been advertised.
b. An indirect advertisement such as soft campaign.
c. Order of the names of supporters in the program & production team.
d. A marker when the program is restarted or pausing.
Q. ____________ in advertising refers to the text & words used in offline and online advertisements.
a. Visual
b. Copy
c. Paragraph
d. Sound
Q. what is copywriting?
a. a business report
b. an advertising medium
c. peronal selling
d. delivering words that get people to take some action
Q. The procedure used by the individual to develop the output.
a. Press
b. Product
c. Person
d. Process
Q. _________________ process involves production of huge number of solutions for a specific problem (Idea) with emphasis being on the number of ideas.
a. SCAMPER
b. Mind Mapping
c. Picture Prompts
d. Brainstorming
Q. The copywriting designed to educate the citizens about the Government's policies is called
a. Commercial ad
b. social ad
c. political ad
d. luxury ad
Q. Which of the following is NOT a "Speech and Event Story"?
a. Athlete Feature
b. Game Commentary
c. Press Conference
d. Election Coverage
Q. _________ differ from traditional advertisements in that they are designed to look like article that appear in a publication.
a. Classified Ad
b. Newspaper Ad
c. Press Release
d. Advertorial
Q. A transparent box at the payment counter where the retailer stocks his chocolates, might urge a customer to buy a chocolate....
a. Outdoor Advertising
b. Point of Purchase Display
c. print ad
d. Product placements
Q. Since agency brief is very detailed and goes into great depth, its recommend that:
a. A team completes this briefing.
b. A single person
c. Production people complete this
d. Media Planners complete this
Q. From these TV Ads, which one of the types of Ads that based on the placement on TV ?
a. Opening Break Bumper / Closing Break Bumper
b. Spot Ad
c. Promo Ad
d. Sponsorship Ad