Top 150+ Solved Agricultural and Rural Marketing MCQ Questions Answer
Q. Redistribution Stockists are responsible for supplying stocks to:
a. Rural retailers
b. Urban retailers
c. Both rural and urban retailers
d. Carrying and Forwarding Agents
Q. Under the Hub and Spokes method of distribution, the manufacturer appoints maindistributors in:
a. small markets
b. large markets
c. villages
d. none of the above
Q. Which emerging method of distribution uses the channels from main distributors tosub-distributors to retailers to consumers?
a. SHG Model
b. Hub and Spokes Method
c. Public Distribution System
d. Mobile traders
Q. A channel of distribution which uses a network of FPS (fair price shops) is called:
a. Cooperative Societies
b. Youth Entrepreneurship Model
c. Public Distribution System
d. Hub and Spokes Methods
Q. Cooperative Societies are utilised the most for the distribution of:
a. Durable goods
b. FMCG
c. Fertilizers
d. Farm tools
Q. In which type of market would a rural consumer usually buy products like cloth orcosmetics?
a. shandies
b. feeder towns
c. district headquarters
d. city markets
Q. Transporting and storing goods is part of which of the following marketing channelfunctions?
a. negotiation
b. physical distribution
c. contact
d. matching
Q. The benefits of marketing channels are
a. Cost saving
b. Time saving
c. Financial support given
d. All of above
Q. Consumer product channels tend to be ______ industrial product channels.
a. longer than
b. identical to
c. shorter than
d. the same length as
Q. What are businesses that represent, and sell goods on behalf of, other businesses in aspecified market called?
a. resellers
b. traders
c. agents
d. stockists
Q. Which of the following is not a typical distribution channel member?
a. resellers
b. consumers
c. intermediaries
d. government agencies
Q. Intermediaries play an important role in matching:
a. dealer with customer
b. supply and demand
c. product to region
d. information and promotion
Q. Channel members add value by bridging the major gaps of ______________ that separate goods and services from those who would use them.
a. time, place and form
b. place, possession and form
c. time, place and possession
d. place, need and distribution
Q. Which of the following is not a key function that intermediaries play in reaching theconsumers?
a. promotion
b. information
c. financing
d. negotiation