Top 50+ Solved Advertising 1 MCQ Questions Answer
Q. Smaller companies tying up with leading companies to distribute through its network isknown as ______________ Distribution.
a. Syndicated
b. selective
c. exclusive
d. intensive
Q. Medical treatment with ayurvedic massage is an example of
a. Pure tangible good
b. hybrid
c. pure service
d. none of these
Q. Which of the following is not an element of service marketing mix?
a. People
b. packaging
c. process
d. physical evidence
Q. Which of the following is against marketing concept ?
a. Demarketing
b. meta marketing
c. mass marketing
d. mega marketing
Q. ______________ is also called ambush marketing.
a. Event marketing
b. morph marketing
c. guerilla marketing
d. none of these
Q. The term ______________ Marketing was coined by Steven Jurvetson in 1997.
a. Word of mouth
b. viral
c. guerilla
d. morph
Q. ______________ is the marketing of a social message with a view to change behavior ofpeople's habit.
a. Green marketing
b. Social marketing
c. Gaimatias marketing
d. none of these
Q. Utilizing electronic medium in everyday business activities is known as
a. E-marketing
b. E-business
c. E-commerce
d. none of these
Q. ______________ can be defined as convergence of branding, information dissemination andsales transactions all in one place.
a. E-advertising
b. E-branding
c. E-commerce
d. E-marketing
Q. Which of the following is not a risk in internet based transaction
a. eavesdropping
b. spoofing
c. encryption
d. unauthorized action