Top 150+ Solved Digital Marketing MCQ Questions Answer
Q. In which website Global Easy Buy is facilitated?
a. Ebay.com
b. Amazon.com
c. Yepme.com
d. None ofthese
Q. Whichproducts are people mostlikelytobe more uncomfortable buyingontheInternet?
a. Books
b. Furniture
c. Movies
d. All of the above
Q. Which products are people most likely to be comfortable buying on the Internet?
a. Books
b. PCs
c. CDs
d. All of the above
Q. What are materials used in production in a manufacturing company or are placed on theshelf forsale in a retail environment?
a. Direct materials
b. Indirect materials
c. EDI
d. None of the above
Q. What are materialsthat are necessary forrunning a modern corporation, but do notrelate to the company's primary business activities?
a. Direct materials
b. Indirect materials
c. EDI
d. None of the above
Q. What are ballpoint pens purchased by a clothing company?
a. Direct materials
b. Indirect materials
c. EDI
d. None of the above
Q. What isthe processin which a buyer postsitsinterest in buying a certain quantity of items, and sellers compete forthe business by submitting successively lower bids until there is only one seller left?
a. B2B marketplace
b. Intranet
c. Reverse auction
d. Internet
Q. Ifthe threat ofsubstitute products orservices islow it is a(n):
a. Disadvantage to the supplier
b. Advantage to the buyer
c. Advantage to the supplier
d. None of the above
Q. The threat of new entrants is high when it is:
a. Hard for customers to enter the market
b. Hard for competitorsto enterthe market
c. Easy for competitorsto enterthe market
d. Easy for customersto enterthe market
Q. An industry is less attractive for suppliers when the rivalry among existing competitorsis:
a. High
b. Low
c. More
d. Less