Top 150+ Solved Tourism Marketing MCQ Questions Answer
Q. PLC explains that customers at introduction stage is ?
a. No customer
b. Increasing customers
c. Innovators
d. Maximum customers
Q. Where there is 2 intermediary between producer and customer ,it is known as _____________?
a. 2-level
b. 1-level
c. 0-level
d. Multi-level
Q. PLC explains that customers at growth stage is ?
a. No customers
b. Increasing customers
c. Innovators
d. Maximum customers
Q. When there is no intermediary between producer and customer, it is known as _____________?
a. 0-level
b. 2-level
c. 1-level
d. Multi-level
Q. Production concept is otherwise known as ?
a. Product concept
b. Core concept
c. Social concept
d. Manufacturing concept
Q. Societal concept in marketing focus on ?
a. Society wellbeing
b. Market wellbeing
c. Firms wellbeing
d. None of these
Q. In tourism industry and tourism marketing, travel agent is known as ?
a. Spoke person
b. Negotiator
c. Intermediaries
d. Agent
Q. Marketing mix is considered as one of the _____________ in marketing?
a. Factor affecting pricing
b. Core concept
c. Philosophy
d. None of these
Q. Setting lower price for a product is a good marketing tool for?
a. Profit maximization
b. Revenue
c. Preventing competition
d. None of these
Q. what are the different types of factors affecting pricing ?
a. Organizational and management
b. Internal and organizational
c. Internal and management
d. Internal and external
Q. which is the controllable factors affecting pricing?
a. Internal
b. External
c. Organizational
d. Marketing mix
Q. which is the non controllable factor affecting pricing?
a. Internal
b. External
c. Organizational
d. Management
Q. Market skimming price is starting with a ________________ price?
a. High price
b. Low price
c. Minimum price
d. Zero price
Q. Market penetrating price is starting with a ________________ price?
a. High price
b. Low price
c. Minimum price
d. Zero price