Top 150+ Solved Tourism Marketing MCQ Questions Answer
Q. Tourism Marketing has a dominant role of ____________?
a. Customers
b. Producers
c. Travel agencies
d. Intermediaries
Q. One tourism product is a combination of different products from different manufacturers. It is commonly known as ?
a. Package tour
b. Tour operation
c. Multiplicity of producers
d. None of these
Q. 4 P’s of marketing 1.Place2.PricePromotion4.__________
a. Packaging
b. Product
c. People
d. Process
Q. Tourism Marketing is an instrument to lift up the standard of living of ____________ population?
a. Guest population
b. Host population
c. Tribal population
d. None of these
Q. Tourism is having highly ____________ demand ?
a. Stable demand
b. Passive demand
c. None of these
d. Unstable demand
Q. What is marketing depreciation?
a. Production is less than demand
b. Demand is less than production
c. Production and demand is equal
d. None of these
Q. ‘Marketing boom’ means?
a. Production is more than demand
b. Production is less than demand
c. Production and demand is equal
d. None of these
Q. Marketing stabilizes the ____________ conditions?
a. Social conditions
b. Economic conditions
c. Political conditions
d. Cultural conditions
Q. Societal Marketing is focusing on?
a. Society wellbeing
b. Customer wellbeing
c. Cultural wellbeing
d. Tourist wellbeing
Q. What is CRM?
a. Customer Retention Management
b. Customer Relaxation Management
c. Customer Relation Management
d. None of these
Q. Advertisement is one of the ____________ in marketing
a. Marketing tool
b. Business tool
c. Commercial tool
d. Promotional tool
Q. Select the 1st procedure of market research?
a. Identification of the problem
b. Identify the objectives
c. Find out research technique
d. Data collection
Q. Which segmentation is generally international companies prefer?
a. Geographical
b. Economic
c. Demographic
d. Behavioral segmentation
Q. Demographic segmentation is conducting on the basis of ?
a. Market distance
b. Study of people
c. Economic conditions
d. Psychological factors
Q. Geographical segmentation is on the basis of _______________?
a. Market distance
b. Study of people
c. Social conditions
d. Economic conditions