Top 50+ Solved Marketing MCQ Questions Answer

From 16 to 25 of 25

Q.    …………… marketing mix use of electronic devices such as computer.

a. digital

b. social

c. green

d. rural

  • a. digital

Q.    ………. Is not a component of MIS.

a. mdss

b. niche marketing

c. marketing intelligence

d. internal records

  • b. niche marketing

Q. Non conventional rural centric media include ……………

a. radio

b. newspaper

c. television

d. folk

  • d. folk

Q. ……….. is a study of variables of population such as age, gender etc.

a. phisiographic

b. psychographic

c. demographic

d. sociographic

  • c. demographic

Q.   ………….. refers to repeat purchases by the existing customers.

a. brand image

b. brand equity

c. brand loyalty

d. flank defense

  • c. brand loyalty

Q. …………. Coined the expression 'Marketing Mix'

a. philips kotler

b. henry fayol

c. williams stanton

d. james culliton

  • d. james culliton

Q. ……….. Refers to reduction in price of the product.

a. extension

b. discount

c. premium

d. offer

  • b. discount

Q. Redesigning enables ………….. Of the brand.

a. repositioning

b. reproducing

c. endorsement

d. restructuring

  • a. repositioning

Q. Marketing ……….. Creates time , place & possession utility.

a. department

b. idea

c. plan

d. channels

  • d. channels
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