Top 50+ Solved Advertising and Brand Management MCQ Questions Answer
Q. Which is consider to be the paid from?
a. Advertising
b. Public Relation
c. Propagnda
d. Pitching
Q. Selecting time, choosing media types, deciding on reach of frequency and media vehicle for
a. Media Strategy
b. Media execution
c. Measuring Communication
d. Selecting media
Q. To introduce the new products to world of consumers is the main goal of:
a. Entertainment
b. Advertising
c. Boost the sales
d. Online marketing
Q. Advertisement through radio was very popular till the middle of last century because of:
a. It\s effectiveness
b. More popular than newspaper
c. Mass reach
d. Cost of advertisement
Q. The most popular form of advertising and it reaches to masses:
a. Socail media
b. Email
c. Radio
d. Print
Q. Advertising for which product is not allowed:
a. Liquor
b. Washing Powder
c. Cigarette
d. Both A & C
Q. Advertisement is a type of
a. Outdoor marketing
b. Indirect marketing
c. Transaction marketing
d. Relationship marketing
Q. Out of 4Ps in marketing mix three are product, promotion and price, which is the 4th P
a. Purpose
b. Place
c. Promotion
d. Plan
Q. Promotion Mix includes Sales Promotion, Personal Selling, Advertising and?
a. Marketing
b. Sales
c. Publicity
d. None of the above
Q. What deals with the specification of the actual good or service and how it relates to the target
a. Price aspect
b. Product aspect
c. Promotion aspect
d. Planning aspect
Q. What are the elements of copywriting advertising?
a. Heading
b. Slogans
c. Taglines
d. All of the above
Q. Which of the following statements are correct in reference with deception advertising?
a. The relation between the buyers and sellers is maintained if the buyers are satisfied with what they saw in advertise
b. False or deceptive image of product break trust of the customer
c. Seller should keep their ads clean an display right image of the product
d. All of the above
Q. When the promotional mix for a product is affected by the path the product takes from the
a. Consumers
b. Life cycle
c. Market
d. Distribution Channel
Q. Postitive aspects of advertising are:
a. Development of society& growth of
b. Employment
c. Gives Choices to buyers with self
d. All of the above
Q. "A set of well defined principles which govern the ways of communication taking place
a. Ethics advertising
b. Subliminal advertising
c. Deception advertising
d. None of the above