Q. A marketer needs to understand that some ‘general traits’ of a brand nameare: (Solved)
1. Easy to recognize
2. Easy to pronounce
3. Easy to memorize or recall
4. East to recognise, pronounce, recalls
- d. East to recognise, pronounce, recalls
1. Easy to recognize
2. Easy to pronounce
3. Easy to memorize or recall
4. East to recognise, pronounce, recalls