Top 350+ Solved Social Media Analytics (SMA) MCQ Questions Answer
Q. A well-known causality detection technique is
a. Granger causality
b. system causality
c. statistical causality
d. algorithmic causality
Q. Which are the models of individual behavior used in Individual Behavior Modeling?
a. Jaccard Similarity, Common Neighbors
b. Preferential Attachment, Jaccard Similarity
c. Threshold models, Cascade Models
d. None of the above
Q. When a behavior diffuses in a network, such as the behavior of individuals buying a product and referring it to others, one can use models.
a. threshold
b. cascade
c. game theory
d. network
Q. Which are the Node Neighborhood-Based Methods used for computing the similarity between two nodes?
a. Adamic and Adar Measure
b. Jaccard Similarity
c. Preferential Attachment
d. All of the above
Q. Which are the methods based on paths between nodes that are used to calculate similarity?
a. Katz measure
b. Hitting and Commute Time
c. Rooted PageRank, SimRank
d. All of the above
Q. Which are the types of migration that take place in social media sites?
a. Site Migration
b. Attention Migration
c. Both a and b
d. None of the above
Q. Collective Behavior Modelling can be performed via models, and
a. cascade
b. threshold
c. network
d. Both a and b
Q. Which are the features that can be considered for User Migration in social media?
a. User network size and user status
b. user activity on one site, user network size, and user rank
c. User activity on different sites
d. None of the above
Q. Predicting movie box-office revenues is an example of prediction
a. Individual behavior
b. user behavior
c. collective behavior
d. group behavior
Q. Befriending someone, playing games, following, blocking, subscribing, or chatting demonstrates and writing a blogpost or review or uploading a photo to a social media site demonstrates .
a. User-User Behavior ; User- Entity Behavior
b. User-User Behavior ; User-Community Behavior
c. User-Community Behavior ; User-Entity Behavior
d. User-Entity Behavior ; User- Community Behavior
Q. methods measure how a feature can affect a phenomenon and a well known causality detection technique is called
a. Feature testing; Inferring Causality
b. Regression testing; Granger causality
c. Randomization test; Granger causality
d. Causality testing; Granger causality
Q. Twitter's API uses API and format.
a. REST ; JSON
b. SOAP ; XML
c. XML-RPC; JSON
d. Composite; YAML
Q. Facebook uses API that provides the primary means of interacting with the Social Graph.
a. XML
b. Composite
c. Graph
d. RPC
Q. In addition to the textual content of a tweet in Twitter, tweets come bundled with two additional pieces of metadata: and .
a. tags; text
b. entities; places
c. URLs; user mentions
d. status; user mentions
Q. Eigenvector centrality is an
a. An Important nodes has usually important friends
b. Centrality of the given central nodes
c. None of the above
d. All of the above