Top 150+ Solved E-Commerce Management MCQ Questions Answer
Q. This is a service that communicates with clients through a set of standardprotocols and technologies
a. voip
b. web services
c. xml
d. none
Q. Interoperable systems are essential to mass adoption of
a. mobile commerce
b. e commerce
c. traditional commerce
d. none
Q. Important site evaluation criteria are
a. key words
b. retention rates
c. conversion rates
d. all the above
Q. Which is the creation and development o f communication strategies specificallyfor brands to have meaning and context on the web
a. e branding
b. branding
c. advertising
d. none
Q. This is the classic from of advertising on the net
a. floating advt
b. banner advt
c. interstitials
d. none
Q. The advt which float over the page for 5 to 30 sec is
a. banner advt
b. interstitials
c. floating advt
d. none
Q. This type of portal is application oriented
a. application centric portals
b. b2b portals
c. horizontal portals
d. none
Q. An enterprise portal is also called as
a. vertical portal s
b. corporate portal
c. b2b portals
d. none
Q. Meta crawler is also an example for
a. mega search engine
b. meta-search engine
c. search engine
d. none
Q. Which is a web- roaming program used to find documents pertaining to yoursearch
a. spider
b. meta search engine
c. metatags
d. indexers
Q. Key factors that distinguish mobile marketing form other more traditional informsof marketing is
a. two way
b. permission – based
c. targeted
d. all the above
Q. Business to consumer application of mobile commerce includes
a. advertising promotion
b. an intelligent device
c. a connective device
d. a transactional device
Q. TV Viewer can interact with what is happening on screens using their mobilephone is
a. cable tv
b. interactive
c. set off box
d. none