Top 150+ Solved Digital Business MCQ Questions Answer
Q. The purpose of page is to provide links to other pages
a. Home page
b. Web page
c. Summary page
d. None of these
Q. is an example for a software that visits suggested pages and return the appropriateinformation to be indexed by the search Engine
a. Robot
b. Spiders
c. Ants
d. All
Q. ads appears as rectangular graphics near the top of the page
a. Banner ad
b. floating ads
c. interstitials
d. Unicast ads
Q. ads take up the entire screen and are more powerful than banner ads.
a. Banner ad
b. floating ads
c. interstitials
d. Unicast ads
Q. is a form of advertisement on the web that appears between web pagesthat the user requests.
a. Banner ad
b. floating ads
c. interstitials
d. Unicast ads
Q. is basically a TV commercial that runs in the browser window.
a. Banner ad
b. floating ads
c. interstitials
d. Unicast ads
Q. Advertisements take the form of a website copy are called…………………………
a. Advertorial
b. pop-up ads
c. Spam e-mail
d. none of these
Q. ………………..is the most unwanted of online advertising methods.
a. Advertorial
b. pop-up ads
c. Spam e-mail
d. none of these
Q. is an unsolicited e-mail sent to every e-mail address that a business can find
a. Advertorial
b. pop-up ads
c. Spam e-mail
d. none of these
Q. is the buying and selling of goods and services through wireless handleddevices such as cellular phone and Personal Digital Assistants
a. Mobile Commerce
b. e-commerce
c. both of these
d. none of these
Q. is a class of advertising methods which are considered unethical and may evenbe illegal
a. Advertorial
b. pop-up ads
c. Spam e-mail
d. malware
Q. is the most common way for purchasing an online advertising
a. CPM
b. CPC
c. Any of these
d. none of these
Q. are animated full screen ads placed at the entry of a site before a user reachesthe intended content.
a. Intromercial
b. pop-up ads
c. Spam e-mail
d. malware
Q. are interactive online ads that require the user to respond intermittently inorder to wade through the message before reaching the intended content.
a. Ultramercial
b. pop-up ads
c. Spam e-mail
d. malware
Q. facilitates transactions between buyer and sellers by providing comprehensive information and ancillary services, without being involved in the actual exchange of goods and services between the parties.
a. Metamediary
b. Intermediary
c. middlemen
d. all of these