Q. In Arab countries like Saudi Arabia, charging interest on a loan is against the “Muslim law”. Therefore, banksoperating in these countries customize their product offering as per the local requirements. Which parameter ofassessing globalization level of a firm does this example explain? (Solved)
1. Responding to changes in environment
2. Achieving desirable balance between globalization and customization
3. Presence in strategic markets
4. Consistency in quality and pricing of services
- b. Achieving desirable balance between globalization and customization