Q. Personalization and user profiling strategies include each of the following EXCEPT: (Solved)

1. Segmenting the market based on demographics.

2. Using questionnaires to collect information directly from the user.

3. Placing cookies on a user’s hard drive to collect information with or without the user’s knowledge.

4. Building from previous purchases or purchase patterns.

  • b. Using questionnaires to collect information directly from the user.
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