Top 150+ Solved Strategic Tourism Management and Entrepreneurial Development MCQ Questions Answer
Q. The origin of business policy and strategic management can be retraced to
a. 1930
b. 1911
c. 1879
d. 1938
Q. BCG in BCG matrix stands for
a. Boston calmette group
b. British consulting group
c. Boston corporate group
d. Boston consulting group
Q. Which of the following is not a part of the micro environment?
a. Technology
b. Shareholders
c. Competitors
d. Public
Q. Which of the following is not a part of the macro environment?
a. Laws & policies
b. Demographics
c. Suppliers
d. Social values
Q. Cultural values would be part of which of the following factor in macro environment?
a. Demographic
b. Social
c. Ecological
d. Natural
Q. What does red symbolize in BCG matrix?
a. Invest & expand
b. Harvest & earn
c. Harvest & divest
d. Select & earn
Q. The GE 9 cell model is based on
a. Industry attractiveness & business strength
b. Industry growth rate & business strength
c. Industry attractiveness & relative market share
d. Industry growth rate & relative market share
Q. The BCG matrix is based on
a. Industry attractiveness & business strength
b. Industry growth rate & business strength
c. Industry attractiveness & relative market share
d. Industry growth rate & relative market share
Q. In strategic thinking how long is the long term approximately
a. 1 month to 1 year
b. 2 to 3 years
c. 3 to 5 years
d. More than 5 years
Q. Low cost, differentiation and focus are example of ____________
a. Corporate strategies
b. Operational strategies
c. Business strategies
d. Functional strategies
Q. The ward tactic is most likely to be associated with
a. Business strategy
b. Corporate strategy
c. Operational strategy
d. All of the above
Q. In BCG matrix, what is the label of horizontal axis?
a. Business strategy
b. Corporate strategy
c. Operational strategy
d. All of the above
Q. In BCG matrix, what is the label of vertical axis?
a. Relative market share
b. Business strength
c. Industry growth rate
d. Market growth rate
Q. In GE 9 cell matrix what is the label of the horizontal axis?
a. Relative market share
b. Industry attractiveness
c. Industry growth rate
d. Market growth rate