Top 550+ Solved E-Commerce MCQ Questions Answer
Q. Complete price transparency in a perfect information marketplace is necessary for______________ to take effect.
a. bertrand\s law
b. the law of universal prices
c. the law of one price
d. the law of perfect commerce
Q. The process of getting customers to pass along a company's marketing message tofriends, family, and colleagues is known as ______________.
a. affiliate marketing
b. viral marketing
c. permission marketing
d. blog marketing
Q. All of the following are types of social marketing except ______________.
a. affiliate marketing
b. blog advertising
c. social network advertising
d. game advertising
Q. The ethical principle which states that if an action is not right for all situations, then itis not right for any situation is known as ______________.
a. the golden rule
b. slippery slope
c. no free lunch
d. universalism
Q. What is the first step in a P3P-enabled transaction?
a. send web page
b. http get request web page
c. send p3p policy files
d. http get request p3p policy files
Q. The majority of job seekers rely on which of the following?
a. word-of-mouth leads
b. employment agencies
c. internet and newspapers equally
d. internet only
Q. Which of the following best describes predicted growth in C2C and B2C auctionspending?
a. b2c spending will overtake c2c spending
b. both types of spending will increase
c. c2c spending will decrease while b2c increases
d. both types of spending will decline at similar rates
Q. A materials requirements planning (MRP) system is an example of ______________.
a. spot purchasing
b. a multi-tier supply chain
c. a legacy computer system
d. electronic data interchange
Q. The E-commerce domain that involves business activity initiated by the consumer andtargeted to businesses is known as ______________.
a. business to business (b2b)
b. consumer to consumer (c2c)
c. consumer to business (c2b)
d. business to consumer (b2c)
Q. Why would a merchant want to customize products?
a. to charge a higher price
b. to decrease costs
c. it is required in ec
d. customers will only accept customized products
Q. A ______________ is the set of planned activities designed to result in a profit in amarketplace.
a. business model
b. profit model
c. business plan
d. revenue model
Q. Affiliate revenue is also called as _______.
a. commission
b. brokerage
c. referral fee
d. discount
Q. ______ means converting readable text to unreadable text.
a. conversion
b. decryption
c. encryption
d. decoding
Q. ______ means converting unreadable text to readable text.
a. conversion
b. decryption
c. encryption
d. decoding