Q. Which of the following statement is false? (Solved)
1. a product plan is a list of approved development projects, with strat and delivery dates
2. marketing is a process of conceiving products and planning and executing their promotion, distribution, and exchange with customers
3. an opportunity funnel is a mechanism for collecting product ideas from specific source
4. none of the mentioned
- c. an opportunity funnel is a mechanism for collecting product ideas from specific source